TikTok Shop growth journey
How to sell with TikTok Shop UK
TikTok Shop is where entertainment meets shopping. Our video-based platform enables sellers to sell directly through LIVE shopping events, Shoppable Videos and via their own in-app stores - no followers required. Sellers can also use Affiliate Marketing - collaborating with professional content creators.
Start selling in 3 easy steps
1. Sign up as a seller and complete the onboarding process. 2. Upload your products to TikTok Shop. 3. Link your TikTok Shop account to your TikTok Account. To start selling on TikTok, you'll need to have a TikTok business account. If you don't have one already, you can switch your personal account to a business account or create a new one specifically for your business. Go to your profile, click on the three dots in the top right corner, and select "Manage account." From there, you can switch to a Pro account.
Create your own shoppable content or try the affiliate program to get your first sale
Get more opportunities to sell by leveraging the power of shoppable videos, going LIVE, or collaborating with professional content creators in the affiliate program.Product Showcase Videos: Create short and engaging videos showcasing your products in action. Highlight key features and benefits to entice viewers to make a purchase. Behind-the-Scenes Sneak Peeks: Share behind-the-scenes footage of how your products are made or how your business operates. This adds a personal touch and can create a connection with your audience. User-Generated Content: Encourage your customers to share their experiences with your products.
Repeat and scale top-performing content
As often as you can, post shoppable videos and go LIVE to increase product visibility. Boost your top-performing content by using TikTok Ads to help increase views and Analytics Analysis: Use analytics tools to identify your top-performing content. Look at metrics like engagement, shares, comments, and conversion rates. Audience Feedback: Pay attention to audience comments and feedback. Identify content that resonates well with your audience and drives positive responses. Sales Data: If applicable, analyze sales data associated with specific content. Identify which pieces of content are driving the most conversions.help make more sales.
Boost your selling potential
When you reach a sales target, we'll connect you with our Account Managers for 1-1 coaching sessions. Eligible sellers will also be able to increase their selling potential by participating in seller campaigns such as Black Friday. Collaborate with complementary businesses for cross-promotions or partnerships. This can expand your reach and introduce your products to new audiences. Consistency and a customer-centric approach are key. Continuously evaluate and refine your strategies based on customer feedback and market trends to keep your selling potential strong.
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